Derrick Yim Guo Jin
A multidisciplinary communication designer with a strong interest in UI/UX, publication and digital content.
Hike & Seek
by Exploring Contours
Exploring Contours is an umbrella brand that includes a hiking app, social media page and hiking publications.
After being forced to slow down our pace during the pandemic, there was a spike in interest for hiking when people in Singapore started to explore their own backyards. Without easily available information, there is an urgent need to educate new hikers on the proper etiquette during a hike.
Humans brought their lifestyle into wild life habitats, causing unrest in the animals’ own home.
Providing useful and handy information to people who are looking to pick up a new hobby, Exploring Contours aims to build a healthy community that enjoys nature and maintains a safe home for wild life.
Online & Offline!
You Can Sit With Me
“YOU CAN‘T SIT WITH ME IF YOU DO NOT HAVE ONE”
This brief aims to challenge the way we look at the things around us. Earlier last year, Nature has thrown mankind a curve ball. We were all forced to halt our way of life and it was incredibly hard on many people around the world. Being forced to wear a mask to reduce the risk of transmission, several job such as Safe Distancing Ambassadors were created to enforce the new rules. Being someone that gets annoyed when I see people with their half-fucked mask wearing, it was the perfect job for me. I could walk around and advice people to stay safe so that Singapore can emerge victorious against the pandemic.
From my short 4 months stint as a Safe Distance Ambassador, it opened up my eyes to the world around me. One thing that made me feel slightly more assured was seeing people with a temperature sticker on their clothing. It was a sign to me that they went through proper temperature and Safe Entry measures set up. With this project, I aim to change the meaning of the temperature stickers by gamifying it.