Fashion Design Glasgow School of Design

Emma McGauchie

I am fascinated by the role clothing can play in the tailoring of an identity, whether it be authenticating one, manufacturing one, or both. In my work I have used a mixture of both tailoring and drape together to research the ability to subvert stereotypical clothing identities.



This project explores the fragility of appearance through drape, tailoring and the business suit. My work began with draping clothing to achieve the effect of a collapsed body beneath, representing a fragile being. I then developed these ‘collapsed bodies’ using more structured tailored clothing to enforce an element of control resulting in a twisted tailored outcome. I developed this theme by taking inspiration from Roy Andersson’s ‘Songs From the Second Floor’ and Terry Gilliam’s ‘Brazil’ and their use of the business suit as a facade of functionality in a society that is clearly failing.                                                                             I have manipulated traditional tailoring consequently  corrupting an established uniform, compromising its fundamental identity and revealing a breakdown of the façade. While a blind acceptance of conventional traditions and an irrationality in the face of desperation is shown through the preservation of a few familiar tailoring details. It became my aim, to create a collection that represented a society trying and visibly failing to uphold an illusion of normality, embodying a fragility of appearance.