Let’s Read Together Campaign
Let’s Read Together campaign reimagine reading as a social activity by providing a platform for children age 11-13, to always have a companion they can share the experience of reading with. The aim is to make reading a pleasurable activity and help children pick up a good habit of reading.
The children will have to download the app. Once they sign up, they can either create a group or join an existing group. Next, they draw a name to be their recipient. On a selected date, the children will pass the book they have selected from the library to their friends. Even though they have to return the books in the end, what will be kept as a gift is the book inscription card.